考情回顾 | 2019年6月29日雅思考情回忆


来源:   时间:2019-07-02 13:47:46

听力部分

 
Section1    
Topic:Enquiry on a Nursery 托儿所咨询(旧题)

参考答案:
1. Short days: $ 37. 50 for children under two years old;
2.Free caring: offer 20 hours every week
3.Children can enjoy outdoor activities on a playground
4.Most of the teachers have previously worked in a primary school
5.Parents will receive a report on a weekly basis
6.The earliest month the two children can join is September
7.Needs to bring: apron
8.Should also bring a family photo for kids to avoid homesick
9.A medical certificate from a doctor is required
10.Calliope Avenue
 
Section 2    
Topic:A Tourist Tower 观光塔(旧题)

11. Where should they meet after the tour?
C. Back entrance
12 . What can people see from the tower on a sunny day?
B.Hill
13.What do people think of the tower?
C.landmark
14.What was the tower used to be?
B.Communication center
地图题:
15.a glass ground
16.art gallery
17. weather information
18. indoor restaurant
19. past
20.cinema
 
Section3 选择assignment (新题,较难)
参考答案
21. ambitious
22. meet in person
23. political
24. storyline
25. clear style
26. too much time
27. background reserch
28. character
29. dialogue
30. sameness
 
Section 4  有关塑料的发明者,历史和使用(新题)
参考答案(答案顺序可能有差异):
31.People use cotton and acid to produce plastic
32.Plastic is commonly found on products such as detergent bottles, milk jugs
33.It's used to produce artificial silk
34.Cellulose is not like real plastic because it becomes hard when heated
35.First plastic was invented in a laboratory
36.A chemist named Alexander Parkes developed it
37.Research has shown that plastic decomposes by the light
38.Cellulose is not like real plastic because it becomes hard when heated
39.Plastic can be produced by collecting recycled pens
40.Natural wood no longer has a stranglehold on rubber products
  

阅读部分

 
P1:商业模式(环境友好,承担社会责任)
 
内容回忆:
 
corporate social Responsibility-a new concept of"market"
 
Maybe Ben & Jerry's and The Body Shop set themselves up for a fall by appearing to have a monopoly on nuking an honest buck. But their struggles are a lesson on how little we know about the minefield of "ethical" marketing.
The Body Shop, along with the American ice cream maker Ben and Jerry's, was hailed as a new breed of green, or environmentally conscious, business.
Ben and Jerry’s.
 
Ben & jerry's offers a very sweet benefits package to employees. First, every one of the 700+ Ben & Jerry's workers is entitled to three free pints of ice cream, sorbet or frozen yogurt per day worked. (Some workers even use allotments of their free treats to barter for other goods and services in town such as haircuts). Beyond the freebies,personnel receives a 50% discount on the company's frozen goodies, a 40% discount on merchandise and a further 30% break on non-Ben & Jerry's foods at company outlets.
 
Workers are further entitled to be paid family leave and may take advantage of the Employee Stock Purchase Program to purchase company stock (after six months with the organization) at a 15% discount. Beginning in 1998, 316 stock options are awarded to each worker (excluding directors and officers) and stock is also assigned to each employee's 401K plan at the end of the calendar year. These contributions are intended to achieve the company's goal of linked prosperity, i.e. to assure that future prosperity is widely shared by all employees.
 
Other benefits include:Health insurance, including coverage for well baby-care and mammograms.Life insurance (twice the employee's annual salary)
Dental insurance
Long-term disability plan paying 60% of salary six months after disability for duration of disability ,Short-term disability plan paying 60% of salary for six months.Maternity leave with full pay for six weeks after delivery
 
The Body Shop D History of The Body Shop Anita Roddick started The Body Shop with a mere £4,000 and a dream. With over 1,900 stores in 50 countries. The Body Shop was founded in 1976 in Brighton, England. From her original shop, which offered a line of 25 different lotions, creams, and oils, Roddick became the first successful marketer of body care products that combined natural ingredients with ecologically-benign manufacturing processes. Her company's refusal to test products on animals, along with an insistence on nonexploitative labor practices among suppliers around the world, appealed especially to upscale, mainly middleclass women, who were and have continued to be the company's primary market As sales boomed, even the conservative financial markets approved of The Body Shop's impressive profit picture, and a public stock offering in 1984 was successful. An expansion campaign followed. In 1988 the company entered the U.S. market by opening a store in New York City, and by 1997 the company boasted 1,500 stores, including franchises, in 47 countries. Anti-marketing seemed to be smart marketing, at least as far as The Body Shop was concerned.
 
Part of the secret of The Body Shop’s early success was that it had created a market niche for itself. The company was not directly competing against the traditional cosmetics companies, which marketed their products as fashion accessories designed to cover up flaws and make women look more like the fashion models who appeared in their lavish ads. Instead, The Body Shop offered a line of products that promised benefits other than appearance—healthier skin, for instance—rather than simply a better-looking complexion. The company is known for pioneering the natural-ingredient cosmetic market and establishing social responsibility as an integral part of company operations. The Body Shop is known for its ethical stances, such as its monetary donations to the communities in which it operates, and its business partnerships with developing countries. In 1988 Roddick opened her first store in the United States, and by that time—through various social initiatives such as the "Stop the Bum" campaign to save the Brazilian rainforest (the source of many of the company's natural ingredients,and strong support of employee volunteerism——The Body Shop name had become synonymous with social activism and global preservation worldwide. The company had also become immensely profitable.
 
By the mid-1990s, however. The Body Shop faced growing competition, forcing it to begin its first major advertising initiative, the most prominent part of which was the “Ruby” campaign. The campaign was personified by Ruby, a doll with Rubenesque proportions who was perched on an antique couch and who looked quite pleased with herself and her plump frame. Randy Williamson, a spokesperson for The Body Shop, said, “Ruby is the fruit of our long-established practice of challenging the way the cosmetic industry talks to women. The Ruby campaign is designed to promote the idea that The Body Shop creates products designed to enhance features, moisturize, cleanse, and polish, not to correct ‘flaws’. The Body Shop philosophy is that there is real beauty in everyone. We are not claiming that our products perform miracles."
 
The Competition the Body Shop lost market share in the late 1990’s to product-savvy competitors that offered similar cosmetics at lower prices. The main competitors are H20, Sephora, Bath and Body Works, and Origins. Research Results Research showed that women appreciate The Body Shop for its ethical standards. They are pleased by companies with green actions, not promises. The research proved that The Body Shop has been put on the back burner in many people's minds: overcrowded by newer, fresher Brands Companies like the Body Shop continually hype their products through advertising and marketing, often creating a demand for something where a real need for it does not exist. The message pushed is that the route to happiness is through buying more and more of their products. Under such consumerism, the increasing domination of multinationals and their standardised products is leading to global cultural conformity. Other downfall factors also include misleading the public, low pay and against unions, exploiting indigenous people ; Also the mass production, packaging and transportation of huge quantities of goods is using up the world's resources faster than they can be renewed and filling the land, sea and air with dangerous pollution and waste.
 
The Problem The Body Shop has used safe and timid advertising over the last decade, decreasing market share and brand value. With the rise of new, more natural and environmentally friendly competitors, The Body Shop can no longer stand behind being the greenest or most natural. The Solution The Body Shop is the originator of ethical beauty with our actions speaking louder than our words. This is the new direction of The Body Shop. We will be a part of different acts of kindness in big cities. We will eliminate unwanted graffiti, purify city air, and give the customer an opportunity to be a part of something good.
 
参考答案:
1.An action taken to Establishing social responsibility in conservation project---E
2.a description of the conventional way the ads applied to talk to its customers---F
3.A history of a humble origin and expansion---D
4.management practices arc intended to lined up the company's goal with participants' prosperity---B
5.C They offer the employee complimentary product
6.  E the products are designed for workers to barter for other goods and services
7.  F offered a package of benefits for disable employees
8.  A pioneering the natural-ingredient cosmetics market
9.  E its moral concept that refuses to use animals- tested ingredients
10. F its monetary donations to the communities and in developing countries
  
P2:陨石贸易(所有权归属、学术作用和私人收藏) 
P3:运动(历史发展、粉丝效应、商业化)

 
内容回忆:
 
Can We Hold Back the Flood?
 
A LAST winter's floods on the rivers of central Europe were among the worst since the Middle Ages, and as winter storms return, the specter of floods is returning too. Just weeks ago, the river Rhône in south-east France burst its banks, driving 15,000 people from their homes, and worse could be on the way. Traditionally, river engineers have gone for Plan A: get rid of the water fast, draining it off the land and down to the sea in tall-sided rivers re-engineered as high-performance drains. But however big they dig city drains, however wide and straight they make the rivers, and however high they build the banks, the floods keep coming back to taunt them, from the Mississippi to the Danube. And when the floods come, they seem to be worse than ever. No wonder engineers are turning to Plan B: sap the water's destructive strength by dispersing it into fields, forgotten lakes, flood plains and aquifers.
 
B Back in the days when rivers took a more tortuous path to the sea, flood waters lost impetus and volume while meandering across flood plains and idling through wetlands and inland deltas. But today the water tends to have an unimpeded journey to the sea. And this means that when it rains in the uplands, the water comes down all at once. Worse, whenever we close off more flood plain, the river's flow farther downstream becomes more violent and uncontrollable. Dykes are only as good as their weakest link - and the water will unerringly find it. By trying to turn the complex hydrology of rivers into the simple mechanics of a water pipe, engineers have often created danger where they promised safety, and intensified the floods they meant to end. Take the Rhine, Europe most engineered river. For two centuries, German engineers have erased its backwaters and cut it off from its flood plain.
 
C Today, the river has lost 7 per cent of its original length and runs up to a third faster. When it rains hard in the Alps, the peak flows from several tributaries coincide in the main river, where once they arrived separately. And with four-fifths of the lower Rhine's flood plain barricaded off, the waters rise ever higher. The result is more frequent flooding that does ever-greater damage to the homes, offices and roads that sit on the flood plain. Much the same has happened in the US on the mighty Mississippi, which drains the world's second largest river catchment into the Gulf of Mexico.
 
D The European Union is trying to improve rain forecasts and more accurately model how intense rains swell rivers. That may help cities prepare, but it won't stop the floods. To do that, say hydrologists, you need a new approach to engineering not just rivers, but the whole landscape. The UK's Environment Agency - which has been granted an extra £150 million a year to spend in the wake of floods in 2000 that cost the country £1 billion - puts it like this: "The focus is now on working with the forces of nature. Towering concrete walls are out, and new wetlands are in."To help keep London's feet dry, the agency is breaking the Thames's banks upstream and reflooding 10 square kilometres of ancient flood plain at Otmoor outside Oxford. Nearer to London it has spent £100 million creating new wetlands and a relief channel across 16 kilometres of flood plain to protect the town of Maidenhead, as well as the ancient playing fields of Eton College. And near the south coast the agency is digging out channels to reconnect old meanders on the river Cuckmere in East Sussex that were cut off by flood banks 150 years ago.
 
E The same is taking place on a much grander scale in Austria, in one of Europe's largest river restorations to date. Engineers are regenerating flood plains along 60 kilometres of the river Drava as it exits the Alps. They are also widening the river bed and channelling it back into abandoned meanders, oxbow lakes and backwaters overhung with willows. The engineers calculate that the restored flood plain can now store up to 10 million cubic metres of flood waters and slow storm surges coming out of the Alps by more than an hour, protecting towns as far downstream as Slovenia and Croatia.
 
F "Rivers have to be allowed to take more space. They have to be turned from flood-chutes into flood-foilers," says Nienhuis. And the Dutch, for whom preventing floods is a matter of survival, have gone furthest. A nation built largely on drained marshes and seabed had the fright of its life in 1993 when the Rhine almost overwhelmed it. The same happened again in 1995, when a quarter of a million people were evacuated from the Netherlands. But a new breed of "soft engineers" wants our cities to become porous, and Berlin is their shining example. Since reunification, the city's massive redevelopment has been governed by tough new rules to prevent its drains becoming overloaded after heavy rains. Harald Kraft, an architect working in the city, says: "We now see rainwater as a resource to be kept rather than got rid of at great cost."A good illustration is the giant Potsdamer Platz, a huge new commercial redevelopment by Daimler Chrysler in the heart of the city.
 
G Los Angeles has spent billions of dollars digging huge drains and concreting river beds to carry away the water from occasional intense storms. The latest plan is to spend a cool $280 million raising the concrete walls on the Los Angeles river by another 2 metres. Yet many communities still flood regularly.Meanwhile this desert city is shipping in water from hundreds of kilometres away in northern California and from the Colorado river in Arizona to fill its taps and swimming pools, and irrigate its green spaces. It all sounds like bad planning. "In LA we receive half the water we need in rainfall, and we throw it away. Then we spend hundreds of millions to import water," says Andy Lipkis, an LA environmentalist.
 
H Lipkis, along with citizen groups like Friends of the Los Angeles River and Unpaved LA, want to beat the urban flood hazard and fill the taps by holding onto the city's flood water. And it's not just a pipe dream. The authorities this year launched a $100 million scheme to road-test the porous city in one flood-hit community in Sun Valley. The plan is to catch the rain that falls on thousands of driveways, parking lots and rooftops in the valley. Trees will soak up water from parking lots. Homes and public buildings will capture roof water to irrigate gardens and parks. And road drains will empty into old gravel pits and other leaky places that should recharge the city's underground water reserves. Result: less flooding and more water for the city. Plan B says every city should be porous, every river should have room to flood naturally and every coastline should be left to build its own defences. It sounds expensive and utopian, until you realise how much we spend trying to drain cities and protect our watery margins - and how bad we are at it.
  

写作部分

 
大陆A类写作
 
小作文:折线图,car ownership of households in UK.
 
大作文:有的人认为孩子在学校学的一些东西完全是浪费时间没有用,有的人则认为在学校里学的所有东西有一天都能用得上,讨论双方观点并给出你的观点。
 
 

口语部分

 
Part1:
1. How long have you lived in your house?
2. Do you like planning something?
3. Do you like reading?
4. Are you willing to lend your phone to strangers ?
5. Do you schedule your time everyday?
6. Where is the best place you have travelled in your country?
7. How do you feel when you see garbage?
8. Are you patient to wait for the result of your assignment?
9. When you are taking photos,do you like smiling?
10. Do you like to use social network website?
11. Are you satisfied with the place you are living now?
12. Do you like handwriting?
 
Part2 & Part3:
1. In China, many people speak loudly in public areas.Why?
2. Tell me the differences between talking on the phone and sitting together.
3. Describe a kind of popular food.
4. Describe a free day that you enjoyed. 
5. Do you like travelling in your free time?
6. How we learn to respect others in public?
7. Do you think the rules are needed for talking on phone in public areas?.
8. Which one is more important? Practice skills or qualification?
9. What kinds of information can people get from the internet?
10. Why people like to collect old stuff?
11. Do you think it is important to encourage children?
12. What parenting style do you agree with?
13. Describe the importance of learning history?
14. Describe your ideal house.
15. Describe an outdoor activity.
16. Describe a party that you attended.
17. Describe a time when you showed a young person something new.
18. Describe someone you know who didn't tell the truth.
 
考情分析:本场雅思考试整体来说难度属于中等偏难,尤其是在听力的语速上。听力中填空题数量仍然占一大部分。Section1 保持基本考点不变,例如数字部分,就出现了其他相似发音的数字作为干扰内容,想要拿高分的烤鸭们要打下坚实的基本功,在section1这一部分力争能全对。Section2、3中的题型也基本上还是单选题、地图题以及匹配题,题目比较有难度的。 阅读整体难度增加,但是也还在可以接受的范围内,写作部分的内容仍然是关于探讨学校里的学习内容是否有用,也是一个常谈的话题了。


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